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Browse by Author "Spanjol, Jelena"
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The Influence of Marketing in New Product Development
Zhang, Haisu
(
2012-12-10
)
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(8MB)
Nothing New under the Sun? How Firms Can Benefit from New Product Imitation
Shu, Chengli
(
2012-12-10
)
PDF
(3MB)
Sustainable Innovation: Drivers, Conditions, and Impact on Triple Bottom Line Performance
Weidner, Kelly L.
(
2012-12-10
)
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(1MB)
When Planning Is Not Enough: The Self-Regulatory Effect of Implementation Intentions on Changing Snacking Habits
Tam, Leono; Bagozzi, Richard; Spanjol, Jelena
(
American Psychological Association
,
2010-05
)
PDF
(166KB)
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